Feel Good Grocer is one of our own home brands. It is a beginner-friendly and eco-conscious healthy online grocery launched only last September 2020.

Feel Good Grocer was already able to take over the monthly sales of its older sister, Daydream Republic. We are also very happy with how active our community is in sharing their own healthy food creations. Our advocates’ satisfaction is evident in our high customer return rate too!

This brand definitely benefitted from all the brand systems we were able to create from its inception- from its messaging, values, visual identity, and communication platforms.